Daily Challenge Day 36

Been experimenting with local install of wordpress and woocommerce. Did some more searching, found some add-ins  which assist with creating private content for specific users rather than users belonging to a group or role. The first I tested didn’t extend functionality to woocommerce products. Others I haven’t tested yet. I read the descriptions of other add-ins, most seemed too limiting, but “WP Private Content Plus” looks promising and is next on my  test list. Whilst at it I also installed wpforms for testing and yoast SEO. I uninstalled yoast SEO, it messed up post and product listings: to fit extra field columns into list the titles were made vertical: making the headers deep and difficult to read. So will test user restricted posts first and possibly take another look at yoast SEO at a later time.

Though I reckon yoast SEO could just simply get in the way. Basically I don’t really care how the google search engine works. To put it simply the google search engine is about as useless as the card index in a library: the best way to find anything in a library is identify the shelf where appropriate class of books likely to be found, read through some of the books, especially table of contents, and so get further ideas for searching, which may lead back to the card catalogue to identify another shelf.

The SEO specialists all seem to assume the population is stupid and stops searching after the first page: these people are not stupid and they are not searching for anything. People who are searching have to refine their search criteria, and the best way to identify the means of changing it is to look through several of the search results pages to get ideas of context which individual words are being used. For example when I first started looking for “sheds” online several years back, the majority of references were to psychology and sociology articles containing the phrase “sheds light upon”. Given origin of the internet was to share scientific papers, not marketing products, then such results were somewhat expected. Thus the word “shed” used in reference to a building has to be given some more specific context, thus it needs to be decorated with other words so that we can get to some more specific shed such as: “cold-formed steel shed”. Since I don’t actually want to buy such a building, then I also need to refine my search to design, or engineering, or structural calculations.

As I indicated the other day I went looking for a shed design website which I knew existed and what it was promoting, but I could not find. The reason I could not find it, is I thought it was advertising for a fee of $880, but was now advertising for a fee of $900, and was previously advertising for fee of $800, and references to its mentioning use of virtual wind tunnel did not turn it up either. I found it by searching for the name of the example report file I had downloaded, and that turned out to be unique. Maybe if they had better SEO, I would have found the site more easily. But I doubt it, because the for the most part, the design and engineering of sheds, is flooded out by the manufacturers and supply agents: who claim to do design and engineering but actually don’t.

I reiterate engineering takes place at the frontiers of science and technology. The salespersons operating some fancy software is neither engineering nor designing your shed. Even if the software is doing structural calculations, it is still only conducting comparative selection. The customer cannot choose anything they want, and if the software indicates the wants and whims are not possible, then all the salesperson can do is vary a few parameters, to see if they can bring the customers proposal into the scope of the software and the available components.

If they cannot bring the proposal into the structural capabilities of the available components then the supplier has to turn the potential customer away, or offer access to real design services. Someone with appropriate skills in structural design can make the proposal viable by tweaking parameters and introducing other configurations and components. (eg. The problem may be localised deformation at connections which requires additional stiffening plates. Also several smaller bolts maybe better than one large bolt.)

The software is just a hard coded parametric model, which permits varying the magnitude of parameters, but does not permit varying the parameters: such as adding extra parameters or excluding others.

Anycase websites providing custom design services have to bubble up through all the manufacturers selling physical buildings. As I have said before people want buildings not pretty pictures. So in the main people at large want to find the shed manufacturers, but when the manufacturers cannot supply the building wanted by the buyer, then the buyer seeks design and engineering.

Unfortunately they want the design and engineering to be supplied as quickly as ordering the shed. (eg. grab a report off the shelf, dust it off, and post it out.)

There is a long way to go in terms of getting the required speed.